October 28th, 2008 by roostblog in Announcement, Features, General, Introduction, Real Estate Marketing
Part 2: Lead Capture
In part one of our series we talked about traffic. Now imagine you are getting all this great traffic to your website but you have no intuitive way to capture any leads from that traffic. Big problem! Back in the day, most real estate companies were using Google and Yahoo! almost exclusively to drive traffic to their websites. When you developed your online ad, it was built with the thought of sending traffic directly to the [...]
August 19th, 2008 by roostblog in Announcement, General, Introduction
It is always interesting as a company when you open the kimono and let someone with a video camera run around your office and shoot pretty much anything they want. Such was the case when Lai Saetern of Inman News showed up last month to check out our San Francisco digs for a piece she was putting together.
Well after much anticipation, the story and the video were published yesterday and we couldn’t be prouder. As you [...]
August 14th, 2008 by roostblog in Announcement, Introduction
The wait is over for those people looking for comprehensive, up-to-date real estate data in New Hampshire, Vermont, Western Maine and Northern Massachusetts. Roost.com flipped the switch today to provide the best real estate search experience possible for consumers looking for homes in the New England region.
A key to any successful launch in a new region is the brokers we partner with. Fortunately we have one of the premier brands in Prudential [...]
July 23rd, 2008 by roostblog in Announcement, Introduction
We’re thrilled to be part of the launch of a very cool new technology - SocialNotes on Roost.com. SocialNotes will allow Roost.com users to privately share a home listing via email or add to their profile on their favorite social network like Facebook, MySpace or bebo.  You can also post it to a Blogger, TypePad or WordPress blog through the easy-to-use interface.
We really love three things about SocialNotes. Â First, it was a turnkey solution that requires no coding on our part. [...]
July 10th, 2008 by roostblog in Features, How to on Roost.com, Introduction
Check out our new homepage! http://roost.com/
We’ve also added Google Street View.
Let us know what you think.
July 1st, 2008 by roostblog in General, Introduction
 Are you and your REALTOR® speaking the same language?
We see a lot of property listings here at Roost. And we’re self-confessed data geeks. So, when someone came up with the idea to analyze what those listings really tell home seekers, we couldn’t resist the challenge, and dove right in.
We wanted to take a look at some of the most commonly used words brokers use to describe homes for sale, and see how they varied by region and price [...]
