Roost is strutting its stuff this week at the 2009 Annual Conference for Leading Real Estate Companies of the World (LeadingRE) which is being held at The Westin Kierland Resort & Spa in Scottsdale, AZ.
LeadingRE is a global network of nearly 700 premier real estate firms with 5,500 offices and 170,000 sales associates in 38 countries around the world.
Collectively, this group sold more than 1.2 million homes worth $370 billion in 2007, more than any national real estate brand. LeadingRE [...]
It has been a rough couple of years in the real estate industry but there are plenty of brokerages that are still kicking and doing business. Now the landscape has definitely changed but brokerages that are not only surviving but thriving in this less than stellar real estate environment have one thing in common…they get it.
Take River City Real Estate for example. A three-office brokerage on the outskirts of Saint Louis would probably not be the type of brokerage you [...]
A little more than a month ago, Roost launched property detail pages with a few select broker partners. We wanted to test the effectiveness of these pages so instead of the usual deep link to a broker’s property detail page from the search results page on Roost, consumers were directed to a property landing page on the Roost platform which has the broker partners branding and a strong call to action. The property detail pages were a solution to provide the [...]
Obviously foreclosures have garnered a lion’s share of the real estate news over the last year. Many websites have popped up almost overnight touting the completeness of their foreclosure data but most sites only show a fraction of the properties available. Just like with our resale data, where we bring the most comprehensive data set because of our access to local MLS information, Roost has aligned itself with First American CoreLogic, a member of The First American Corporation to provide [...]
Like many folks, I lived through the .com bust and learned a great lesson. Terrific businesses can be built during tough times, but only if they’re adding real value to their customers.
Fortunately our mission has always been to deliver measurable ROI for Real Estate brokers. The fact that that is working is incredibly exciting. Despite ad $ being cut left and right, we’re bringing more clients on the platform [...]
It’s never been more critical for Real Estate brokers to be able to measure the ROI on every marketing dollar spent. We’re glad to see – and happy to blog our most recent success story. Willis Allen in San Diego has decided to shift their online spend from other real estate search engines to Roost for 2009. It’s no secret anymore that performance based Roost.com drives the highest ROI traffic.
The credit crunch, bank failures and Wall Street meltdown has been the negative talk for the last several weeks. And before that all we tended to hear about was how bad the housing market had become. Has all this negative talk killed the American Dream of owning a home? I think not.
If you look at the increased traffic to real estate and real estate related websites like Roost.com, people are still out there trying to grab on to that [...]
Every time we turn around, we get more bad news about the housing crisis … it won’t bottom out until 2010, it’s going to get worse before it gets better, and we’ve just seen the biggest price drop in 20 years.
Meanwhile, there continue to be glimmers of hope on the horizon that don’t get nearly as much press as the doom and gloom - some
Online property search for Dallas, Miami and San Diego
Online property search makes sense for consumers. Although the process of purchasing a home should always involve a licensed REALTOR®, shopping for a place to live or a home to buy can be done privately on an internet web browser. What are the best online sites for finding a home?
There has been a significant change in the landscape of property search in the past three [...]